MY STORY

Hi, I'm Janina

I have long been curious about human behaviour.

Following my curiosity about behavioural economics at the time led me to the University of Nottingham for its fascinating research into the field. As the lead editor at the Green Economy Society's Sustainable Business Review, I started connecting dots between academia and practical applications. This led me to establish the UoN Behavioural Insights Society, — the University's first student-led initiative aimed at exploring behavioural science and its real-world impact. During a corporate placement, I had the opportunity to integrate behavioural science into digital programs and safety initiatives, engaging with behavioural scientists on initiatives.

Following my undergraduate degree, I pursued the MSc Behaviour Change at UCL. This program centred around the systematic application of behaviour change theories and methods to design, implement, and evaluate interventions. Here, I organised seminars through UCL's Behavioural Innovations Society, investigating the intersection of behavioural science with various fields, to foster sustainable change in the UCL community and beyond.

Now, as a freelance behavioural scientist, I’m engaged in projects that span multiple sectors. Projects range from simplifying processes and enhancing wellbeing initiatives at a FMCG to driving intellectual property registration with a government entity and boosting cybersecurity measures at a multinational corporation.

My goal?

To translate behavioural insights into effective, practical strategies that make a real difference.

Let's chat if you would like to explore this together.

I think it's important for you to know which principles guide my approach, so here's a brief summary:

GUIDING PRINCIPLES

Utilising structured and methodical tactics, ensuring interventions are comprehensive, context-aware, and executed with precision

Continuously refining and adapting to ensure we meet evolving needs

Understanding and integrating behaviours into the broader context, recognising the interconnectedness of behaviours within larger systems

Starting with one or two behaviours and building on successes to create lasting change

Systems Thinking

Systematic Approach

Less is More

Behaviour Change is Iterative

These are underpinned by personal values of integrity, curiosity, compassion and transparency

Languages: Besides English, I speak German, and some French.

Travel: For short periods of time, I have lived in Germany, travelled across South America, and Norway.

Fitness: I'm currently bringing resistance training into my life. I also enjoy hiking, yoga, and tennis. I have recently qualified as a Zumba instructor.

I love to explore new ideas, engage in fresh discussions, and discover work possibilities.

Please do contact me about any of these or anything else you might have in mind.

Some other interests

Say hello