How can we mitigate employee data breaches?
Using qualitative research methods and behaviour change knowledge to identify barriers and facilitators to user engagement with web-based peer support groups and provide recommendations for enhancing this service
Cybersecurity
Behavioural Analysis
Behavioural Design
Context
The Mix is the United Kingdom’s leading digital mental health support service for young people aged <25 years. The Mix offers free mental health support, including a helpline, phone and webchat counseling, crisis support, discussion boards, and moderated live group chats. These synchronous group chats are freely available for young people aged 13 to 25 years.
Challenge
A global health insurance provider sought to reduce the risk of data breaches caused by employees sending sensitive information to unauthorised or insecure email addresses. The project aimed to identify the behavioural factors contributing to this issue and design effective solutions to encourage secure data handling practices.
Approach
Behavioural research & analysis Designing, conducting and analysing surveys and interviews, alongside conducting desk research, to gather insights into employees' current cybersecurity behaviours and influences.
Workshops Facilitating workshops with stakeholders to co-design strategies and tailor content to address identified behavioural influences.
Prototype development Creating a prototype that integrates behaviour change techniques.
Presentation deck creation Developing presentations to showcase the project findings, design process, and prototype features to stakeholders.
Outcome
The study demonstrates the effectiveness of the BCW approach and the use of the TDF and COM-B model to understand the influences on behaviour in a systematic manner, especially for mental health and well-being interventions.
The findings can be applied to design structured interventions to change behaviours related to the engagement with, and moderation of, web-based peer support groups and, in turn, improve mental health outcomes for young people.
Behavioural Analysis
Behavioural Design
Curious about
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